Flavored Paper
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Why do you need flavored paper? After all, you don't want to eat the paper and you don't necessarily want to smell it.
Juicy Jay's is a brand of flavored rolling papers, cigar tobacco and cigar wrappers. Each paper has a printed pattern to suit its taste. It is one of the few flavored paper brands to remain in the United States after a legal challenge by the FDA.
Juicy Jay's was founded by Joshua Kesselman. In the 1980s, Kesselman earned the nickname "Cool J" on a trip to Queens, New York. The first flavored wrap was made from menthol and was branded Cool Jay's. The second flavored paper was watermelon and was called "Juicy Jay's Watermelon".
Meanwhile, Juicy Jays produces more than 30 different flavors.
