Xeikon appointed Victor Ortiz as Sales Manager Corrugated Business Division
News General news
Xeikon reinforces its go-to-market for IDERA, appointing dedicated sales manager for the corrugated market. In his new role, Victor Ortiz (photo) is first of all tasked with developing Xeikon’s IDERA business in France, Spain, Portugal and Italy.
Victor Ortiz brings 20+ years of relevant experience working in the industrial digital printing industry as well as in the Sign and Display sector. The appointment is taking place with immediate effect.
Daniel Velema, Xeikon’s VP Corrugated & Solution Services, states, “We have seen a keen interest in our single-pass, water-based post-print solution. IDERA provides the flexibility needed to move the required print volume – in terms of productivity, print quality, cost per sheet, application, sheet formats, pre- and post-equipment, and digital workflow. 2021 is all about working together with customers and strategic partners to place two printing solutions in the field and jointly shape the way forward. Victor’s experience and contacts are hereby key to our journey, and it is great to have him onboard.”
Victor Ortiz responds, “I am very pleased to take this opportunity to join the Xeikon team in the Corrugated Business Division. The company has a proven vision of product innovation, which has led it to be a global leader in the digital printing marketplace. Xeikon has always had a clear focus on its market strategy, and water-based inks for corrugated is a ‘Yes or Yes’ type of technology. It is an exciting time to enter the digital corrugated market, and Xeikon’s IDERA digital printing solution is sure to be of interest to all printers and converters working in this sector. I am looking forward to sharing my years of experience working with digital solutions and promoting the benefits of IDERA.”
Victor Ortiz resides in Barcelona, Spain, he is married with three children.
